Jackie's Pies
Visual Identity
EN Embarked on a captivating visual identity project for Lisbon's culinary gem, Jackie's Pies—an homage to the delightful fusion of flavors and the charm of its spirited owner. Drawing inspiration from the timeless allure of the 50s, the pie takes on an artful guise, reminiscent of a hat, reflecting Jackie's playful and vibrant personality. Sparkles whimsically symbolize the pies' freshness, crafted daily at home using 100% locally sourced ingredients. The chromatic palette, derived from the pie's components, evokes the essence of each flavor—purple reminiscent of blueberries, yellow representing eggs, and a raw, pasta-inspired hue.
